E-Marketing (SEO/SEM)

Results driven marketing. Your marketing strategy should produce measurable results each month.

Our Campaign Philosophy

Your business demands both immediate results and a long-term strategy to grow organically month-after-month.  I-Tul specializes in creating campaigns which use a variety of different tactics including SEM/PPC, SEO, social media and video marketing to create a measurable campaign which produces both immediate and long-term results.

Search Engine Optimization (SEO)

Search Engine Optimization is the process of improving the volume and quality of traffic to a web site from search engines using “natural” or un-paid (“organic”) search results as opposed to search engine marketing (SEM) which deals with paid inclusion. In most cases, the higher a site appears in the search results list, the more visitors it will receive.

Search Engine Marketing (SEM)

Search engine marketing promotes websites by increasing their visibility in search engine result pages (SERPs) using paid placement, contextual advertising (“PPC”), and paid inclusion.